An off-topic topical from Amul, creative ads from Hummer, Aviation Gin and more
An ad does not fight for attention from just other ads. It has to stand out from the clutter of news and various forms of entertainment and ‘distractions’ which demand our attention. So when an ad does get noticed it is commendable. But effective ads go beyond just being noticed and be relevant. In doing … Continue reading An off-topic topical from Amul, creative ads from Hummer, Aviation Gin and more
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