I have a soft corner for good old print advertising, perhaps because my growing-up years in advertising were spent in an era when print ruled the roost. So, despite the industry’s penchant for using the latest technology and new-age platforms I always look out for print work in ad festivals. Herewith a few which caught […]
Search Results for: Cannes Lions
The Cannes Lions seasons is upon us and there are blogs posts, tweets and Facebook updates galore on winning work, agency predictions and so on. I am not a keen follower of the various ‘categories’ and which work is shortlisted where. But herewith some interesting work likely to win – these have been compiled from various sources including Leo Burnett, Adweek and others.
The advertising & marketing industry trade portals were busy showcasing creative ads from Cannes Lions 2018, over the last two weeks. Despite the prevalence of made-for-award campaigns usually for ‘social good’ the award show is an opportunity to learn about new crafts & techniques and simply be inspired by the power of creative minds. I […]
News from Cannes Lions dominates the advertising world this time of the year. While ‘digital’ driven ideas get their fair share of attention I always look out for the traditional print and outdoor creatives which stand out. Here are a few which caught my eye in the Print and Outdoor categories (in no particular order): […]
Do award winning ads have a business impact? Should the ad industry be obsessed about awards? These are questions which pop up almost every year in the advertising & marketing industry. Aside from these, the debate around the prohibitive costs of sending entries to advertising award shows and scam work being awarded in such shows […]