The brief to students at The University of Central Lancashire, UK: create packaging for one of 5 the items – eggs, a rose, custard powder, spaghetti or marbles. Alex Creamer, one of the students chose spaghetti and created this. Totally unexpected, innit? Via The Dieline.
Ingenious stuff, this. We see two gum ball shaped candies. The creative mind sees a cat. Here’s a cute packaging for a candy – a cellophane sheet transforms them into Maneki Neko – a lucky charm. The facial expression of the cat changes in every pack. Enough to make adults fight for it with kids. […]
For most PC users, this could mean nothing. But I have always been fascinated by the beauty of icons used in Apple. Almost all of them (specially the Apple designed ones have visual story to tell and each time you look at them you are likely to find a new element or nuance. The attention […]
Procter & Gamble coined the phrase ‘First Moment of Truth’ (FMOT) referring to the consumer’s first exposure to the brand – at the shelf in a store. At that split second, the first impressions of the brand are formed. The “first moment of truth,” as P&G calls it, is the three to seven seconds when […]
I am a big fan of magazines and my collection includes assorted issues of Life (1969 issues!), National Geographic, Wired etc. Among these my favourite in terms of design, typography and photography has always been Rolling Stones. American Society of Magazine Editors are voting for the best magazine covers of 2008. While Rolling Stone does […]