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BBC’s World Cup ad, Ikea “Sömnig” and more: 10 smart creative ads of the week

20th May 2018 6 Mins Read

This week’s pick of creative ideas include a mammoth idea – beyond just a TV commercial from BBC for the…

The beauty of creative expressions
4th May 2011

McDonald’s – Best Fries on the Planet
16th November 2011

Seen and noted: Evian Baby Inside
29th March 2010

From ‘Jujubi’ to ‘Cricket hai meri life’
22nd September 2008
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In Featured
Of Nike Bleed Blue and the ‘What if?’ question

3rd April 2011 3 Mins Read

My post on the Nike Bleed Blue campaign evinced an interesting question from @beastoftraal. In the ensuing debate, the counter point about the campaign was that its all too easy to make case studies of campaigns that succeeded due to external factors (read, India winning) and that we unfairly bury the effort that goes into a failed campaign.

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WWDC: of continuity, new paths and focus
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BBC’s World Cup ad, Ikea “Sömnig” and more: 10 smart creative ads of the week