Mostly the good bits on advertising & branding.
Media and blog circles are abuzz with the launch of Times of India's Chennai edition. The Hindu now has serious competition. While Deccan Chronicle and the New Indian Express do have Chennai editions, I don't think they are as formidable as TOI when … [Continue reading]
There was a time when the work out of the Gulf countries used to be scoffed at. But of late, I am steadily witnessing ads from there, which not only look good but right up there in terms of ideas. Advertising Agency: Team Y&R, Dubai, UAECreative … [Continue reading]
The brilliant ideas for Cycle Agarbattis which won some metals at the Goafest. For a minute let us not worry about when this ran, how long, to address what client problem etc. Sometimes you just need to applaud simple yet breakthrough idea - an idea … [Continue reading]
When it comes to browsing Annual Awards books, I used to be as prolific as the creative guys. One Show and D&AD Annual were the books I used to browse through regularly when growing up in Advertising. I used to be fascinated by the work done by … [Continue reading]
Came across this interesting piece of media innovation for BMW Canada. Vice Magazine ran an ad for BMW 1 Series—visible only in the dark— on the cover of its March issue. According to MediainCanada magazine: At first glance, it looks like any other … [Continue reading]