Every week I attempt to share clutter breaking creative ads. As many pundits have pointed out, the real test of an ad is its noticeability. If it is not noticed, everything else – the strategy & creative process and media investments are just of academic interest. Here are a few picks from this week: Alexa: … Continue reading 6 top creative ads of the week: Alexa, #GoodAtLife, @MumbaiPolice and more