Every day we come across hundreds of commercial messages. Only a handful are memorable. Here are a few compelling creative ads which caught my eye, the week ending 23rd February, 2018: KFC’s apology in the UK, Range Rover stunt in China and more. 1. KFC: apology Apparently, chicken was in short supply recently in the UK and many of the KFC restaurants had to be closed for business. This obviously made it to the news…
Every day we come across hundreds of commercial messages. Only a handful are memorable. Here are a few compelling creative ads which caught my eye, the week ending 16th February, 2018: GE’s new corporate ad, a couple of Valentine’s Day ads and more. 1. GE: What Matters For many years, GE’s tag line used to be ‘We bring good things to life’. It was a fair summation of the diverse business interests of the company.…
Every day we come across hundreds of commercial messages. Only a handful are memorable. Here are the top creative ads which caught my eye, the week ending 9th February, 2018: Tide’s Super Bowl ads, Apple’s 3-minute film for Chinese New Year and more. 1. Tide: Super Bowl 2018 As is evident over the last few years, the Super Bowl is not just a sporting event, but an advertising event too. Given the astronomical cost of…
Every day we come across hundreds of commercial messages. Only a handful are memorable. Here are the top creative ads which caught my eye, the week ending 2nd February, 2018: Alibaba’s ‘The power of small’, Amazon Alexa and more. 1. Alibaba: The power of small Established in 1999, China’s Alibaba Group has been in the news in business publications largely over the years. Its founder Jack Ma is seen as an inspirational business leader and…