Advertising industry portals announce and review new campaigns almost on a daily basis. Across hundreds of ads written about in a week, only a handful get attention and traction - pretty much like real life. Here are a few campaigns which caught my eye the week ending February 14, 2020: Citroën: … [Continue reading]
Adobe, iPhone 11, McDonald’s and more: creative ads of the week
In my last week's compilation, I missed out on a couple of charming Super Bowl spots, notably from Jeep and Google. Aside from them, here are a few creative ads which caught my eye this week. McDonald's: late night Visual puns using elements … [Continue reading]
6 top creative ads of the week: Alexa, #GoodAtLife, @MumbaiPolice and more
Every week I attempt to share clutter breaking creative ads. As many pundits have pointed out, the real test of an ad is its noticeability. If it is not noticed, everything else - the strategy & creative process and media investments are just of … [Continue reading]
Heineken, KitKat, Swiggy and more: creative ads of the week
Every week, I attempt to share a few clutter breaking creative ads which caught my attention. Over the last ten years, I have shared views on topics pertaining to advertising too. Here's my collection for the week ending January 17, … [Continue reading]
6 top creative ads of the week: @turbotax @SingleCare and more
Every week I attempt to share a compilation of compelling creative ads. Aside from such compilations, I write about topics pertaining to branding & advertising once in a while. Here are some clutter breaking ads which caught my the week ending … [Continue reading]
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