US Advertising


Bill Clinton is known to have described the spots for DirectTV as the “most hilarious ads” he’d ever seen. The ads have been popular on the web and have won many awards including the Cannes Lions. I have been a big fan of the ‘side effects of owning cable’ campaign – everything about it was just right. The strategy creates dissonance in the minds of cable owners, the creative idea is engaging and the writing hilarious.…