ArchiveJanuary 2018

Do all brands have a compelling story to tell?

D

For many in today’s marketing world, it is fashionable to believe that advertising is anything-but-advertising. Some of the recurring points in this theme are: advertising as we know it is dead, advertising today is all about ‘conversations’ with consumers and that consumer is in control (I am not clear of what exactly). Another popular theme is that advertising is all about...

Skittles, Emirates, Audi & more: 6 top creative ads of the week

S

While I try to make a compilation of smart creative ideas I come across every week, one doesn’t always get rich pickings. There are weeks when I don’t really come across remarkable ads. Last week was one such and so I missed my weekly roundup. This week, I came across a few good creative ads and here are some I’d like to share: 1. Skittles: Super Bowl Over the years, the Super...

9 top creative ads of the week: Volkswagen, HSBC and more

9

Every day we come across hundreds of commercial messages. Only a handful are memorable. Here are the top creative ads which caught my eye, the week ending 5th January, 2018. 1. Volkswagen kids dreams It is always a pleasure to watch an which is not only riveting from the first frame but delivers an unexpected twist in the tale, a sucker punch as it were to drive home a point. The magic happens...

Follow Me

About Me

bhatnaturally

Ex-ad man. Love advertising, Apple, tech, digital, design and all things creative. VP - MarCom, @Robosoft. Views personal. See disclaimer for more.

Random Posts

Explore