‘When the world zigs, zag’ is a rather famous work philosophy of BBH. In travel, food, auto & fashion there unwritten codes which almost dictate how a category ad should look like. This last I came across a travel ad which looked nothing any other travel ad (yet relevant) and a few more. Dé VakantieDiscounter: […]
Hilarious @AeroMexico, controversial @Gillette and more: creative ads of the week
Last week much of traditional media, marketing & advertising trade portals and of course, Twitter was abuzz with discussions on a new ad from Gillette. A few others too caught my eye which are featured here: AeroMexico: DNA discount As a tourist destination, how do you sway the opinion of consumers who swear they will […]
BMW’s recycled old ads, ‘The World’s Fastest Car Launch’ and more: creative ads of the week
It’s always fun to see creative teams try something new in a category which is known for templates or formulas in advertising themes. Last week I came across one such in car advertising. In the same category, there was a clever use of print media too. Herewith my picks of creative ads from last week: […]
British Army, Pizza Hut and more: creative ads of the week
The past week wasn’t one of rich pickings when it comes to spotting creative ideas. Of the lot, the ones which caught my eye include a recruitment campaign for British Army, a TV spot for Pizza Hut and a few more. British Army : recruitment Millennials seem to be the favourite target segment among marketers the […]
Combiflam IcyHot, #SachMein, Disneyland Paris and more: 8 top creative ads of the week
We come across hundreds of commercial messages everyday. A majority of them go unnoticed. Only a handful get our attention and perhaps even smaller number remain memorable. Here are a few which caught my eye this week: Combiflam IcyHot: Strong pain Advertising for consumer goods – be it everyday food and beauty products or OTC […]
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