I attempt to share a compilation of clutter-breaking creative ads every week and opinions on industry topics. So it was difficult to pick the best ads of 2021 as there were many worthy of appreciation. ‘Advertising is the most fun you can have with your clothes on’ is a famous quote attributed to maverick adman Jerry Della Femina. I guess he chose to see the positive side of the business – the opportunity to address business problems…
Every week, I attempt to share a compilation of clutter-breaking creative ads and occasionally some commentary on the business of advertising. As many have noted, a majority of the ads out there go un-noticed, so managing to break the clutter is actually a big deal. This week’s compilation includes smart work for KFC borrowed slogans, Posh virtual assistant and more. KFC: borrowed slogans The COVID-19 pandemic triggered a variety of tactical communications from brands. During the initial phase…
Every week I attempt to share a compilation of clutter-breaking creative ads from around the world. As pundits have pointed out before, getting noticed is the first test of an effective ad. It is even more difficult in today’s highly cluttered media. My compilation this week includes a print ad for LandRover with clever wordplay, a TVC to highlight the heritage of Renault Clio and more. LandRover: streaming The extended lockdown periods over the past…