Our brain loves lists and there are 8 reasons for it, according to New Yorker. Towards the end of every year, we see ‘best…
It’s that time of the year when ‘best of’ lists are made. I have set out to share my picks of top creative ads…
2020 has been a terrible year in many ways for us all. Amidst the chaos and turmoil caused by the COVID-19 pandemic and the…
Every week (OK, almost every week) I try to share a compilation of clutter-breaking creative ads. This week, I came across couple of funny…
Do brands and enterprises need tag lines? As with most questions pertaining to marketing & advertising, the precise answer would be ‘it depends’. The…
A new ad from Nike – ‘You can’t stop us’ released a couple of days ago has gone viral. At the time of writing…
The dictionary defines creativity as ‘the use of imagination or original ideas to create something; inventiveness’. It also defines ‘art’ as ‘works produced by human creative skill and imagination’. We usually…