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Sandy Hook

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Most ads go unnoticed. That’s a fate worse than being disliked. In that context, ads which break clutter and get noticed need to be commended. My compilation of clutter-breaking creative ads (and the occasional commentary on the business of advertising) is a small tribute to brand teams. Here are a few ads which caught my this past week or so: Sandy Hook Promise: Just Joking Sandy Hook Promise is a non-profit organisation founded and led…

Every week, I attempt to share a compilation of clutter-breaking creative ads and occasionally some commentary on the business of advertising. As many have noted, a majority of the ads out there go un-noticed, so managing to break the clutter is actually a big deal. This week’s compilation includes a 7-min ad from Sinyi Realty in Taiwan (released late last year) among others. Siny Realty: in love we trust Isn’t it lovely when a strategic business problem is sought…