Advertising

Short and funny: Wrigley Eclipse

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While TV advertising is about telling a compelling story in 30-seconds (that attracts even some feature film directors to this medium), I have a soft corner for shorter duration ads: 20-seconds or under. Here’s a recent one for Wrigley Eclipse from Australia:

While on the subject, which are your all-time favourite short-duration commercials or campaigns?

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A marketing communications professional with a keen interest in all things advertising. I share creative ads and views on the ad industry here. Views are personal. See Disclaimer for more.

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