When you’ve got a good thing going in the Kajol-Crocodile-Lalach combination, why not milk it even more? A new commercial for Alpenliebe is on air, where Tom & Jerry join the mayhem in trying to get an Alpenliebe.
A great jingle, animation that keeps you riveted – though it all seems rushed in this 60-seconder, compared to the last year’s version. Interesting how brands in the FMCG category keep refreshing creatives ever so often. Brands used to run a theme commercial unchanged for a long period of time earlier. The ad is also a great example of straddling both kids and adults in terms of appeal.