Moto Ming meets Passat: the global idea of GPS

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Came across this interesting creative coincidence. Here’s a radio spot I heard for Volkswagen Passat, highlighting their on-board GPS system.

Volkswagen Passat GPS

And a print ad for Motorola Ming, essentially with a similar creative idea. The Moto Ming campaign won a Silver in the Outdoor category at the recently concluded Adfest in Pattaya.

Motorola Ming

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A marketing communications professional with a keen interest in all things advertising. I share creative ads and views on the ad industry here. Views are personal. See Disclaimer for more.

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