The past week wasn’t one of rich pickings when it comes to spotting creative ideas. Of the lot, the ones which caught my eye include a recruitment campaign for British Army, a TV spot for Pizza Hut and a few more. British Army : recruitment Millennials seem to be the favourite target segment among marketers the […]
Ocasio2018, Delta’s Pilot Talk and more: 11 creative ads of the week
The advertising & marketing industry trade portals were busy showcasing creative ads from Cannes Lions 2018, over the last two weeks. Despite the prevalence of made-for-award campaigns usually for ‘social good’ the award show is an opportunity to learn about new crafts & techniques and simply be inspired by the power of creative minds. I […]
The World’s Most Boring Billboard and other top creative ads of the week
This week I came across several compelling creative ads in outdoor and print mainly. The round up includes ‘The World’s Most Boring Billboard’ from Sweden and a set of charming outdoor posters for Parachute Bedding and Bath essentials. 1. Sioo:x – The World’s Most Boring Billboard Outdoor is considered a fleeting medium as its audience […]
BBC’s World Cup ad, Ikea “Sömnig” and more: 10 smart creative ads of the week
This week’s pick of creative ideas include a mammoth idea – beyond just a TV commercial from BBC for the upcoming 2018 FIFA World Cup, a creative print ad for IKEA and more. 1. BBC: 2018 FIFA World Cup When it comes to creating buzz around a sporting event, especially one which is a recurring […]
HomePod, John West, Kia and more: 6 top creative ads of the week
Every day we come across hundreds of commercial messages. Only a handful are memorable. Here are a few top creative ads which caught my eye, the week ending 9th March, 2018: a short film for HomePod, outdoor for Postmates and more. 1. HomePod: Welcome Home The beauty of the audio visual medium is the ability […]