Here’s a simple, charming idea told well in 30-seconds (OK, actually 45 seconds). No augmented reality, no smartphone app or Twitter campaign.
Agency: Try/Apt. Director: Morten Tyldum. Via.
It’s a refreshingly new take on the ‘been with you for generations’ story which old, established, heritage brands often convey. The device using an ‘imaginary’ younger self is intriguing and brings a smile when the idea is revealed. Nice.
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Tine Yoghurt: the magic of 30-second TV commercials http://t.co/8zkDyvlE
Tine Yoghurt: the magic of 30-second TV commercials: http://t.co/p04rHg7h
RT @MsMahaan: Tine Yoghurt: the magic of 30-second TV commercials: http://t.co/p04rHg7h
Lovely and powerful TV Commercial: http://t.co/0KSmw6jc via @MsMahaan
Superb! RT @bhatnaturally: Here’s a simple, charming idea told well in 30-seconds. http://t.co/AqU45SMS
“Tine Yoghurt: the magic of 30-second TV commercials” http://t.co/kJocbnmO
Thank god & thank you@bhatnaturally: Tine Yoghurt: the magic of 30 sec TVC .simple, charming idea told well in 30 sec. http://t.co/trEytvgy“