As ideas go, this one ranks high up in terms of ingenuity, simplicity and more importantly – the potential to be a catalyst for global change. The Weightless Project, aims to monetize every attempt at losing weight and thus bridge the gap between obesity and undernourishment. Aside from the do-good objective, what makes it praiseworthy is its simplicity. It fits in naturally with the mindset and routine of those seeking to lose weight and allows them to…