I missed adding this campaign to my last ‘creative ideas of the week‘ post. These three spots for Whiskas UK celebrates the curiosity of cats in an adorable fashion. Cat lovers are sure to find these spots endearing as not only are the cats cute, the campaign offers an insight into how they behave.
Agency: AMV BBDO
I loved the creative approach of a cat’s thoughts narrated as ‘voice of God’, the quirky copywriting, the style of narration and the cinematography too.