One year on: iPhone reactions from naysayers

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Wish more journalists would do this. In a case of great follow-up journalism, The Industry Standard went back to seven of the harshest critics of the iPhone when it was launched. One year ago, when the iPhone was launched, many of the industry leaders (read, competition) and critics laughed off the product. Now that it is a success, Industry Standard went back to those critics and asked them what they thought now.

Steve Ballmer, CEO of Microsoft was one of the harshest critics. He scoffed, ” Five hundred dollars? Fully subsidized, with a plan?” Ballmer said. “That is the most expensive phone in the world. And it doesn’t appeal to business because it doesn’t have a keyboard.”

When contacted for the reactions now, after the confirmed success of iPhone, Steve Ballmer was ‘not available for comment, thanks to his busy schedule’. Ahem.

View the article here.

 

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Ex-ad man. Love advertising, Apple, tech, digital, design and all things creative. VP - MarCom, @Robosoft. Views personal. See disclaimer for more.

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