Wonderful use of lenticular printing in this signage for McDonalds in New Zealand. Objective: convey that no matter how late it gets, you can grab a bite a McDonalds. See a large size here. Agency: DDB New Zealand. Facebook Comments Like this:Like Loading... 0 bhatnaturally A marketing communications professional with a keen interest in all things advertising. I share creative ads and views on the ad industry here. Views are personal. See Disclaimer for more. Website Prev Post Country as a brand 19th November 2008 3 Mins Read Next Post Golden Holidays: height of ambient ideas 19th November 2008 1 Min Read Related Posts Smart says no, Cannes judges say yes 23rd June 2010 Seen and noted: King Kong 360 3D 9th June 2010 Seen and noted: The Economist – get a world view 14th November 2013 Weekly ad roundup: June 16, 2008 16th June 2008 2 Comments Karan Rajpal 13 years ago Reply India has its first lenticular outdoor in my living memory (which isn’t too long). Rab Ne Bana Di Jodi’s outdoor posters in music shops and other retail spaces are lenticular as well. Thanks for finding a term for it. Loading... Sultan 13 years ago Reply One of the best lenticular work seen in my life is for Rab Ne Bana Di Jodi standee which was placed in multiplex at Fame Adlabs in Mumbai (a life size 8 feet x 4 feet) and happened to see the same in another theater in Dubai. It was really great to know that it was done by an Indian Company Rays3d Motion Prints. Loading... Write A Comment Cancel Reply Save my name, email, and website in this browser for the next time I comment. Notify me of new posts by email.