Nice example of typography as visual device. Saatchi & Saatchi, New Zealand have created this campaign for Sanyo’s underwater camera, Xacti. Via Scary Ideas. The rest of the executions (not as good as the one above) are here. Facebook Comments Like this:Like Loading... 0 bhatnaturally A marketing communications professional with a keen interest in all things advertising. I share creative ads and views on the ad industry here. Views are personal. See Disclaimer for more. Website Prev Post Vodafone’s creates Zoozoos and a fan following 24th April 2009 1 Min Read Next Post Toyota unveils 4 new cars in one TVC 25th April 2009 1 Min Read Related Posts Audi, @HondaRacingF1, @TravelOregon and more: 11 top creative ads of the week 6th April 2019 Pepsi Pass: it’s the new generation again 19th January 2009 Unilever-Peperami crowdsourcing for ads: sign of things to come? 11th September 2009 Twitter Weekly Updates for 2009-08-23 23rd August 2009 Write A Comment Cancel Reply Save my name, email, and website in this browser for the next time I comment. Notify me of new posts by email.