Nice example of typography as visual device. Saatchi & Saatchi, New Zealand have created this campaign for Sanyo’s underwater camera, Xacti. Via Scary Ideas. The rest of the executions (not as good as the one above) are here. Facebook Comments Like this:Like Loading... 0 bhatnaturally A marketing communications professional with a keen interest in all things advertising. I share creative ads and views on the ad industry here. Views are personal. See Disclaimer for more. Website Prev Post Vodafone’s creates Zoozoos and a fan following 24th April 2009 1 Min Read Next Post Toyota unveils 4 new cars in one TVC 25th April 2009 1 Min Read Related Posts Hilarious ads for Amazon Alexa’s ‘Ironing’, ‘Opera’ and more: creative ads of the week 25th October 2020 Samsung Galaxy A, Hello Fresh’s brilliant content marketing and more: creative ads of the week 11th October 2020 Pet peeves about advertising in a digital world 5th October 2020 R.M. Williams’ Maximum Jackman, Grin scooters and more: creative ads of the week 3rd October 2020 Write A Comment Cancel Reply Save my name, email, and website in this browser for the next time I comment. Notify me of new posts by email.