Digital

Ford Ecosport’s YouTube ads: going further with the banner

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Nice to see the good old banner ad getting some interaction and involvement on YouTube. The home page header banner ad on YouTube has seen some nice ads since introduction. Here are screen shots of the latest campaign from Ford Ecosport – it offers a ‘test drive’ through your mobile device or even voice.

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I opted for the keyboard control option, which has been done before by other brands. Nevertheless, the phone and voice options offer a nice personal and interactive touch. Anyone tried those options? Comment in.

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