Loved this new ad for CitizenM Hotels announcing their New York launch. The film, made by PES begins with all the cues of a mushy love story only to have you jolted with a twist. Agency: KesselsKramer The competitive stance and attempt to create dissonance among travellers driven home very well. Facebook Comments Like this:Like Loading... 0 bhatnaturally A marketing communications professional with a keen interest in all things advertising. I share creative ads and views on the ad industry here. Views are personal. See Disclaimer for more. Website Prev Post ‘Adventure awaits’ for @Lurpak: another brilliant advert from W+K 8th April 2014 1 Min Read Next Post When Art Direction lifts an idea: Kiss TV 14th April 2014 1 Min Read Related Posts 10 print and outdoor winners from #CannesLions 2017 24th June 2017 AT&T #ghostbombing: making tech ads fun 30th October 2012 Are ZooZoos overshadowing Vodafone? 10th May 2009 A brief for the Creative Brief 11th August 2010 Write A Comment Cancel Reply Save my name, email, and website in this browser for the next time I comment. Notify me of new posts by email.