The recently concluded Earth Hour event attempts to raise awareness about a serious issue. But that didn’t stop these guys from creating an amusing campaign in Canada. Via Ads of the World. Facebook Comments Like this:Like Loading... 0 bhatnaturally A marketing communications professional with a keen interest in all things advertising. I share creative ads and views on the ad industry here. Views are personal. See Disclaimer for more. Website Prev Post Croma’s branded laptops: sign of things to come? 13th April 2009 1 Min Read Next Post Domino’s: the destructive power of user generated content 16th April 2009 2 Mins Read Related Posts Thumps Up and change of brand essence 3rd September 2012 Gillette: groin and bear it 30th May 2009 7 top creative ads of the week: Keep it real online, Optimum and more 14th June 2020 Seen and noted: Silence of Love – Thai Life Insurance 2nd August 2011 1 Comment Shubangi 12 years ago Reply I guess you could add “awake or asleep” to “how tough is an hour without lights” Loading... Write A Comment Cancel Reply Save my name, email, and website in this browser for the next time I comment. Notify me of new posts by email.