Advertising

H2Oh!: the magic of TV spots

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Amidst all the buzz about social media campaigns and creativity in the digital space, comes along a spot that reminds us about the magic than can be created with the good old TV spot. Here’s a spot for H2Oh! – a drink from Pepsico.

Agency: BBDO, Argentina

Nice insight about what women do when they are attracted to someone, a memorable visual hook and a story well told in 60 seconds.

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A marketing communications professional with a keen interest in all things advertising. I share creative ads and views on the ad industry here. Views are personal. See Disclaimer for more.

1 Comment

  1. oh blooody brilliant!!!

    great script – even more awesome direction!!!

    love the way the man develops plaits to play with – so subtle – so effective! 😀

    great film! 🙂

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