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#LoveYourImperfections: dating site advert with an insight

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Lovely idea for UK dating site Match.com. Most of us believe we have certain habits or quirks which we are not very proud of and might let that hold us back when interacting with the opposite sex. This dent in confidence is given a nice shift in perspective in a new advert. The promise: If you don’t like your imperfections, someone else will.

Agency: Mother

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A marketing communications professional with a keen interest in all things advertising. I share creative ads and views on the ad industry here. Views are personal. See Disclaimer for more.

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