Every week, I attempt to share a curated list of new clutter-breaking creative ads. This week, ads from Uber Eats, The Hindu, Taylors of Harrogate and more. Uber Eats: who could cook at a time like this? Another film starring Gordon Ramsay where he is his rude self and berates people. But instead of feeling cliched the context works as he chides people for cooking food during the FIFA World Cup matches instead of ordering…
Every week, I attempt to share a curated list of top new creative ads. Nike’s ‘rip the script’ and few…
Every week, I attempt to share a curated list of clutter-breaking best new creative ads. This week, ads from Faber-Castell,…
Every week, I attempt to share a curated list of clutter breaking new creative ads. The first and the most important job for any ad is to be noticed. Because an ad can create brand awareness, help in brand sales and all of that only if it is noticed in the first place. In this week’s compilation, emotional ad from Brazil for O Boticário, quirky ad for Flipkart SASA LELE and more. O Boticário: Mother’s…
Every week, I attempt to share a curated list of best new creative ads. This week: Flipkart SASA LELE sequel…
Every week, I attempt to curate a list of best new creative ads. View my weekly archive and an occasional…
Referring to the hype and global media attention for the launch of Samsung S4 in New York, Fortune magazine’s Apple…
The CEO of Bombay Shaving Company got a lot of flak for his recent LinkedIn post where he advised youngsters…
The description over at YouTube says: Tata Sky+ HD’s latest TVC is the longest TV commercial (with a run time…
Creative advertising or idea is ‘attention-getting’ and catalytically relevant representation of brand position and NOT straight translation. For an idea…
In my advertising career, I have not launched or grown an ad agency brand from scratch. So I am no…
This is probably the millionth post on this topic: ‘should you follow your passion?’ I don’t claim to say anything…
Apple’s success in retail, through its company-owned Apple Stores has been a subject of many articles & case studies. The fact that it is a success against all odds and its high sales- per-square-foot has been highlighted by many. My experience of a true-blue Apple Store is limited as I have frequented the reseller operated smaller outlets in India mostly. Though I have visited the Apple Store in Zurich a few years ago, I was…
Every week I attempt to publish a compilation of creative ads. Getting noticed is the No.1 job of any ad – be…
Last year, DM9DDB gave us these wonderful interactive posters for Saxofunny, a sound production company. Scam or not, it was…
Visual puns in advertising can be great fun. It could be an image that plays tricks in your mind. Or…
There is one thing common to most international advertising awards, be it Cannes, Epica, London International Awards or Clio: great…
OK, here’s one more attempt to convince the huddled masses about the superiority of the iPhone and why they should…
Apple has doubled down on promoting privacy on the iPhone for years now. The benefit presented is in contrast to…
Every year, Christmas themed ads are the highlights of the global advertising calendar. The festive season naturally seeks a spike…
Nice spot from Wieden + Kennedy, London for Honda. In an interview to Creative Review, Chris Groom, one of the Creatives…
The advertising for Axe (or Lynx in some countries) has gone a long way in building the brand. It helped…
Got myself a Blackberry recently, triggered by two reasons: the seemingly endless wait for the iPhone 3GS India launch and…
@GrimmFaced sent me this link on Twitter, with a request to RT. The work? An eco-friendly shopping bag for Lee.…
As consumers, are we rational or emotional? Many marketers believe that appealing to the rational mind is the best bet…
Two recent Social Media snafus were in the news for different reasons: one, where the CEO was seen as insensitive…
In an insightful article, The ad industry needs more Simon Cowells, Russel Ramsey , executive creative director at J Walter…
Apple is reportedly in the process of setting up an internal ad agency. This development is seen as a result…
At an international conference for packaging earlier this year, KIAN Brand Agency of Moscow undertook an interesting project. The project…
Last week, football icon Cristiano Ronaldo triggered truck loads of media coverage when he pushed away two bottles of Coke…
Interesting article from Inside CRM about the reasons-why Apple creates customer loyalty. Some of the reasons attributed are: Retail Strategy:…
Happened to stumble upon this outrageously cheesy ad for a new product from Microsoft: Songsmith – an application that helps…
No other subject (apart from increments, perhaps) generates as much heat in an advertising agency as the Creative Brief. While…
Back when I was in an ad agency, face to face meetings were common. In the 90s, there were periodic…