Every week, I attempt to curate a list of best new creative ads. View my weekly archive and an occasional point of view on the business of advertising. This week: ads from Apple, Vaseline, Burger King and and more. Dutch Barn: million pounds Very few brands have a sharply defined personality and use it consistently. Actor Ricky Gervais has cultivated an image of an irreverent, outspoken comedian who often speaks uncomfortable truth and calls out…
I attempt to share a curated list of clutter-breaking creative ads, every week. This week, lovely ads from ChatGPT, Legora…
Every week, I attempt to share a curated list of best new creative ads. This week: ads for Volkswagen from…
Every week, I curate a list of clutter breaking creative ads. This week, a uproariously funny new Thai ad for Shield Insurance Brokers, TVC for Tesco Mobile and more. Shield Insurance Broker: After Shit Happens Service The reason why I love Thai advertising like so many others is that the best ones weave in a product story strongly and do a hard sell effortlessly. The ads charm their way into gaining attention and then to…
Every week, I attempt to share a curated list of best new creative ads. It’s a small tribute to brand…
Every week I attempt to share a curated list of best creative ads from around the world. This week: ads…
The paid news phenomena in Indian media has been a subject of debate. The focus has largely been on journalists…
Greeting friends and relatives on special occasions like birthdays, anniversaries and festivals, is an expected social behaviour. Of late, such…
Samsung’s inward looking strategy is what drives the brand’s efforts in product development and marketing. The Samsung Gear is a case in point.
It is no secret that marketing & advertising is not held in high esteem when it comes to professions. A…
‘Oh, brilliant advertising, how I miss you so’ is an inspirational series of posts on LinkedIn, curated by Gregg Benedikt,…
Ask an average 25-year old advertising or marketing professional in India if they have heard of Ravi Gupta, Mohammed Khan,…
As if the road blocks and random one-ways thanks to Metro Rail Project, electricity cable and water pipe repairs aren’t enough, we have roadblocks galore on media. The latest one was on today’s Times of India with Volkswagen India taking over the paper – 12 pages out of the 22 had ads for Volkswagen. The PR folks have been on an overdrive of late with trade magazines and portals plugging the launch of Volkswagen in…
Have you noticed that some of the old spots of Fevicol are back on air? This 2003 spot perhaps started…
There are several TV spots that are merely glorified radio spots – conversations captured on camera. The assumption is that…
Halloween usually brings out tactical ads for US brands. This year too its no different. But there’s one brand killing…
Most of us display the ‘those were the days’ attitude when we witness trends which are different from what we…
Between bookmarked sites, Twitter and RSS feeds which showcase advertising, I come across many new creative ideas every week. As…
Amidst the sea of ads, TV spots, hoardings and ambient ideas doing the rounds of ad blogs every day, some…
Just when you thought all possible creative renditions of an idea have been exhausted, you come across a rendition which…
This is great stuff. I had written earlier about the pre-release hype surrounding the new Honda commercial, ‘Difficult is worth…
A small collection of (lesser known?) Indian print ads from the early ’90s to early 2000. I don’t have the…
Apple continues to push the diverse apps as the differentiator – until the Android and Ovi markets catch up, at…
And so Apple announced a new iPhone. Except that it’s not new – at least as ‘defined’ by media, tech…
Reports say that people have begun to queue up for the iPhone 3G launch (on July 11 in the US) in New York – a good one week ahead! Nut cases. Or as Fake Steve Jobs would have said – frigtards.
The CEO of Bombay Shaving Company got a lot of flak for his recent LinkedIn post where he advised youngsters…
You guys been following Operation Chokehold? Let me fill you in quickly. Fake Steve Jobs (Dan lyons) wrote this amazing…
Procter & Gamble coined the phrase ‘First Moment of Truth’ (FMOT) referring to the consumer’s first exposure to the brand…
Apple’s retail strategy (outside India) is generally deemed a huge success. According to a 2007 report, Apple’s US stores generated…
The best 7 minutes that you are likely to spend if making presentations (or suffering through them) is part of…
It has been a year since the first rumours started about Apple launching a wearable device, most commonly speculated to…
The debate on scam ads continues. Sreekant Khandekar, the editor of agencyfaqs has articulated his views extremely well. Clients too…
I had written about the Carlton Skytroopers ad and other big beer ads earlier. The brand recently implemented an idea…
Remember those cricket live telecasts on Doordarshan where an ad would be inserted barely after the last ball of an…