Every week, I attempt to curate a list of best new creative ads. View my weekly archive and an occasional point of view on the business of advertising. This week: ads from Apple, Vaseline, Burger King and and more. Dutch Barn: million pounds Very few brands have a sharply defined personality and use it consistently. Actor Ricky Gervais has cultivated an image of an irreverent, outspoken comedian who often speaks uncomfortable truth and calls out…

Every week, I curate a list of clutter breaking creative ads. This week, a uproariously funny new Thai ad for Shield Insurance Brokers, TVC for Tesco Mobile and more. Shield Insurance Broker: After Shit Happens Service The reason why I love Thai advertising like so many others is that the best ones weave in a product story strongly and do a hard sell effortlessly. The ads charm their way into gaining attention and then to…

You could not have missed this on TV since it was all over the weekend IPL matches. I guess they had to listen to popular sentiment about the pug. The recent product ads (alerts, songs) did not feature the pug – was it a deliberate decision not force-fit the pug into everything Vodafone did? Or were they simply aligning themselves to the ‘make the most of now’ thought? I think the Helpline feature has been…