Every week, I curate a list of clutter breaking creative ads. This week, a uproariously funny new Thai ad for Shield Insurance Brokers, TVC for Tesco Mobile and more. Shield Insurance Broker: After Shit Happens Service The reason why I love Thai advertising like so many others is that the best ones weave in a product story strongly and do a hard sell effortlessly. The ads charm their way into gaining attention and then to…
Every week, I attempt to share a curated list of best new creative ads. It’s a small tribute to brand…
Every week I attempt to share a curated list of best creative ads from around the world. This week: ads…
Every week, I attempt to share a curated list of best new creative ads. It’s a small tribute to brand teams everywhere as getting ads to be noticed is the first and most important task in brand communications. Hope you like this week’s picks of the best creative ads from around the world. Norwegian Consumer Council: A Day in the Life of an Ensh*ttificator Canadian writer Cory Doctorow coined the term ‘enshittification’ to cue how…
Every week, I attempt to share a curated list of best new creative ads. It’s a small tribute to brand…
Every week, I attempt to share a curated list of clutter-breaking creative ads. This week, an interesting project to get…
Competitive advertising can be fun. The Times of India fired the first salvo against The Hindu in Chennai recently. In…
Pundits, as is their wont, are telling successful companies how to do business. Apple is their favourite, as any comment…
The CEO of Bombay Shaving Company got a lot of flak for his recent LinkedIn post where he advised youngsters…
A recent speech by the Indian ad legend, Mohammed Khan caught the fancy of many ad folks, going by the…
In ad agencies, it is pretty common to review the creative work, on the day of the big meeting with…
Loved this new ad for The Sunday Times promoting a new supplement on Culture: ‘for the next four weeks explore the four corners of culture. Join our critics and writers as they unearth the hidden gems from big and small screen, uncover the finest of all the artists, and discover who influenced how and how across the arts’ says the PR blurb. The ad brilliantly conveys the idea without saying a word. Agency: Grey, London…
The Leica M-Monochrom, shoots only in black & white. In a riveting new film for the brand, a story is…
Have you noticed that some of the old spots of Fevicol are back on air? This 2003 spot perhaps started…
This video for BMW Connected Drive is doing the rounds of Auto & Ad Blogs. Given the nature of auto…
BMW is the Official Vehicle of England Rugby. A new ad, Road to Twickenham (the ‘Home of England Rugby’) showcases a drive from a driver’s point of view. Aside from the mesmerising visuals, you cannot but appreciate the awesome sound design. What seems like the sounds made by a vehicle neatly merge into the song Swing Low, Sweet Chariot – England rugby team’s anthem – and then gives way to the crowd roaring we often hear in a stadium in England.
Reports say that people have begun to queue up for the iPhone 3G launch (on July 11 in the US) in New York – a good one week ahead! Nut cases. Or as Fake Steve Jobs would have said – frigtards.
Every week, I attempt to share a compilation of compelling creative ads with a comment or two. Sometimes one come…
Every week, I attempt to share a curated list of clutter-breaking creatives. Just being noticed (and not ignored) is the…
Time for a bit of crowing: this blog is featured on Alltop. If you haven’t heard of Alltop already -…
Every week (OK, almost every week) I try to share a compilation of clutter-breaking creative ads. This week, I came…
In advertising circles, many mock the use of celebrities in campaigns seeing it as a lazy option. ‘Could not think…
‘The new Creative Person is T-shaped’ said Luke Sullivan (author of ‘Hey Whipple, Squeeze This’ and ex-agency Creative) in an…
When I joined advertising a couple of decades ago, we did not have Account Planners in our agency (Trikaya, which…
A copy-oriented campaign for a financial services brand, SwissLife won the Epica d’Or at the Epica Awards, 2011. A new…
One of the pet pastimes of the tech world, bloggers and Wall Street seems to be predicting Apple’s next move.…
Bournvita, is a malted health drink aimed at growing children. In India, mothers of such children have been its core…
Competitive advertising can be fun. The Times of India fired the first salvo against The Hindu in Chennai recently. In…
The list of trending hashtags on Twitter is meant to be reflect what the Twitterati (or the world at large)…
In January 2007, Apple announced the iPhone. Pitched as a breakthrough internet device, it kicked up media & consumer frenzy…
Stephen Fry wrote that a single human year is really three digital years. By that yardstick, 2008 was 15 digital years…
A common advice to brands is to make remarkable products and services. Marketing & advertising is then tasked with ‘story telling’…